PopAds

PopAds compliance index

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Vendor Management

PopAds subprocessors
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SendGrid by Twilio

Boulder

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Cloudflare

San Francisco

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Google Analytics

Mountain View

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About

Overview of PopAds
PopAds is a premium advertising network committed to delivering top quality traffic for advertisers and great ad revenue for publishers. Specialized in pop-under ads, PopAds champions itself as being the quick, efficient and secure solution for promoting your business or monetising your website.



The History of PopAds
Established in 2010 by Tomksoft S.A., PopAds was designed with the aim of bridging the gap between advertisers seeking efficiently priced and high value web traffic, and publishers looking to monetize their website traffic. Over the years, PopAds has developed its technology and expanded its reach, forming a vast community of participating advertisers and publishers.



Typical Data Processed by PopAds
As an ad network, PopAds processes website traffic data, ad interaction metrics, and user demographic data. This data would typically include IP addresses and potentially geolocation, as well as device information. The data analyzed is utilised to optimise the ad serving algorithms, ensuring the right ads are being shown to the most relevant audiences.



Where PopAds Operates
Operating primarily online, PopAds, a global entity, manages ad content for websites around the world. They function in various verticals and niches, making them a versatile choice for both advertisers and publishers across the globe.



Key features of PopAds
PopAds boasts a powerful anti-fraud system, ensuring the traffic delivered is real and conversion-focused. It also supports a highly customizable ad filtering system, allowing advertisers to selectively target or exclude certain types of content. Furthermore, publishers can withdraw their revenue daily through a variety of payment methods. PopAds also has a comprehensive statistics system that provides real-time data for accurate monitoring of campaigns.



From a data compliance perspective, monitoring and comparing vendors like PopAds is crucial. Understanding how they use and share data, their data processing practices, and their compliance with privacy laws not only safeguards the data transferred, but also helps to maintain trust with users and prevent potential legal implications arising from data protection violations. It also ensures that the service remains reliable and of high quality. When choosing vendors, companies must consider these factors carefully in order to ensure the protection of their data and the stability of their business operations.

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