An overview of Bigin by Zoho CRM
Bigin by Zoho CRM is a pipeline-centric customer relationship management tool designed to cater to the needs of small and microbusinesses. The platform simplifies tracking and managing customer information, enabling users to keep tabs on all interactions in one place. Bigin brings together a range of key CRM capabilities, like contact management, email insights, and workflow automation, packaged in a clean, easy-to-use interface.
The history of Bigin by Zoho CRM
Bigin is a product of Zoho Corporation, a veteran software company established in 1996. Known for its comprehensive suite of business software, Zoho ventured into the CRM space with the launch of Zoho CRM in 2005. Recognizing the demand for a simplified CRM for smaller businesses, they introduced Bigin in 2020. Though comparatively new, Bigin benefits from Zoho's extensive experience in developing business tools and maintains a commitment to affordability and simplicity, while still offering essential CRM features.
The typical data processed by Bigin by Zoho CRM
Bigin, as a CRM tool, primarily processes customer data. This includes contact details, customer interaction histories, sales pipeline data, and information tracked from integrated emails and telephony. The aim is to provide an insight into customer behavior, trends, and opportunities to improve customer interactions and achieve sales targets.
Where Bigin by Zoho CRM operates
As a product of Zoho Corporation, Bigin operates globally, with the corporation having offices in several countries, including the United States, India, China, Japan, and more. Due to its cloud-based nature, Bigin can be accessed and used by small and sustaining businesses around the world.
The key features of Bigin by Zoho CRM
Bigin carries significant features including contact management, which centralizes customer data, making it easy to access and manage. Its pipeline view provides a visual display of the sales processes, helping users to easily navigate the sales pipeline. Bigin's workflow automation enables automatic triggering of actions based on predefined rules, reducing manual work. Its telephony and email integration offers seamless communication within the application. Additionally, Bigin provides insightful reports and dashboards to track and optimize performance.
Importance of monitoring vendors from a data compliance perspective
Monitoring and comparing vendors in the CRM industry is vital from a data compliance perspective. Vendors like Bigin process substantial amounts of sensitive customer data, and businesses must ensure that their selected vendor meets necessary data protection standards. Understanding a vendor's data governance standards, how they store, handle and protect data, and how they comply with international regulations is critical to minimize risks associated with data breaches and non-compliance penalties.